About Matthias Hendrichs

Matthias Hendrichs is a trusted advisor, author and speaker on the topic of digital transformation and disruption in China, leveraging over 20 years of experience across strategy consulting, entrepreneurial activities and senior corporate management.

Matthias is a Managing Director with Gao Feng Advisory Company – a pre-eminent strategy and management consulting firm rooted in China. Based in Hong Kong, Matthias leads their Digital practice for Greater China.

Matthias has worked in Europe (10 years) and Asia (10 years) for blue chip companies such as Bertelsmann and BASF, for which he held management positions with significant Profit and Loss responsibility. In addition, he started two digital businesses in Germany (1996) and Hong Kong (2010) that were both pushing the boundaries of innovation. Matthias holds a Bachelor and Master of Science from University of Bayreuth, Germany.

Over the years, Matthias consulted and worked with numerous leading global Fortune 500 and local clients in Asia on Digital Strategy, Innovation and Value Creation. He possesses deep industry expertise in Digital, Telco/Media/Technology, Consumer & Retail and Chemicals.

Matthias is a frequent speaker and presenter at conferences and corporate events throughout Asia. His broad experience in a variety of senior management situation make him a valuable addition to small and large events. Matthias’ articles and comments appear in TIME magazine, China Daily, South China Morning Post, Mingpao, Hong Kong Economic Journal, Hong Kong Economic Times, etc.

Helping clients with their most challenging issues, Matthias is a trusted advisor with special expertise covering:

  • Digital Strategy
    • Digital Vision & Mission
    • (Corporate) Digital Strategy
    • Business Model Innovation
    • Organization & Operating model
  • Digital Marketing
    • Consumer Engagement
    • Digital Commerce
    • Big Data Analytics
    • Digital Brand strategy
    • Social Media & Collaboration
  • Digital Venturing
    • Building Digital Start-ups
    • Digital Innovation
    • Corporate Entrepreneurship
    • Incubators / Accelerators